MEVI
We worked on the
Brand Identity
We worked on the
Website
Hotel & Object Interior
Create Space for Inspiration. MEVI — Melior Vivere — is an expert in individual hotel and object interior planning based in Dresden. The identity needed to reflect their belief that environments shape creativity, growth, and well-being.
- Year
- 2024
- Role
- Brand & Web Designer
- Duration
- 8 weeks
- Sector
- Hospitality · Interior Design
- Stack
- FigmaIllustratorWebflowCMS
Challenge
Hotel interior planning sits at the intersection of hospitality and architecture — two industries with very different visual languages. MEVI needed a brand that feels equally at home in a luxury hotel lobby and a design studio, communicating refined taste without appearing unapproachable to property owners and developers.
Approach
- (01)
Designed a custom serif logotype set in Archivo that conveys reliability and solidity — qualities essential for a company engaged in furniture and interior manufacturing.
- (02)
Built the visual identity on a warm beige-and-cream palette that mirrors the tactile, inviting atmospheres MEVI creates in physical spaces.
- (03)
Created a website with editorial project pages organized by space type — Hotelzimmer, Hotelbäder, Restaurant, Rezeption & Lobby — letting potential clients find relevant work immediately.
- (04)
Developed comprehensive brand guidelines covering typography, color system, photography direction, and application across digital and print touchpoints.
Brand identity
Identity & website
Beige and cream define the visual language. A custom serif logotype, editorial project pages, and warm photography position MEVI as a premium partner for hotel and object interiors.
Outcome
A brand identity that positions MEVI as a trusted partner for premium hotel and object interiors. The warm, considered visual system translates seamlessly from website to printed proposals, reinforcing the studio's philosophy that thoughtful environments drive inspiration.
Next Project